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Malaysian Chinese Association image advertisement _Lee Chong

This documentary-style commercial depicts the struggle of Malaysian badminton legend Lee Chong Wei, whose stature is unremarkable and whose talent is plain, but who has developed a superb combination of offense and defense through hard work and is the winner of the most BWF Super Series Finals tournaments in history, and who, despite not being certified as an Olympic or World Cup gold medalist, holds various tournament honors and records, making him the most legendary story in men’s singles badminton history. Lee Chong Wei’s unyielding and progressive spirit has been used to build the Malaysian Chinese Association’s (MCA) momentum and boost the public’s positive perception of the MCA.

Related LinksMalaysian Chinese Association

  • Client : Malaysian Chinese Association
  • Type : Image Advertisement
  • Time : 2018
VIDEO